Monday 18 November 2013

The Rainbow Book Club (RBC) seeks to contribute to the development of African society by encouraging people to read. We believe that reading is one of the keys to creating an enlightened and self – empowering society. In particular, the RBC promotes reading amongst children and young adults.

We are recruiting to fill the position of:

Social Media Expert

Job Description:

        Design and implement social media strategies, products and tools
        Drive the Group's ongoing efforts to integrate social and news media as a key component of its publicity campaign
        Drive the Group s engagement with the social community, including partners, prospects, volunteers, and art leaders daily via our social media properties
        Write, publish and maintain current content on Facebook, Twitter, LinkedIn, YouTube, Pinterest, and other corporate social media properties with the aim of engaging audience
        Create and maintain social media content calendar.
        Meet with various stakeholders to collect content for calendar
        Monitor social properties for response opportunities
        Moderate user-generated posts and replies
        Respond to comments and replies quickly with poise and tact
        Translate marketing and PR content into highly engaging, social-friendly content
        Track effectiveness of individual posts and tweets
        Interpret insights and community conversations into actionable recommendations
        Influencer monitoring and engagement.

Experience and Qualification:

        BA degree in Journalism, Communication, Marketing Public Relations or related field preferred
        At least two year in a similar role
        Must be familiar with all social media/blog sites
        Must have a functional twitter handle, Facebook
        Must have exceptional communication, interpersonal skills and a social personality by nature
        Strong ability for presentation skills (speaking and visual design) required
        Previous marketing, editorial, and/or public relations experience
        Proven ability to create and execute interactive social media campaigns
        Expertise publishing or participating on blogs, social news, video/photo sharing, social networking applications with a strong personal interactive reputation.

Method of Application

Qualified and interested candidate should send CV to: recruitment@rainbowbookclub.org with job title as mail title.

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